
ULTIPRO Launch
In March 2017 an own brand of Saint-Gobain Building Distribution Deutschland GmbH has been implemented: ULTIPRO. In order to avoid a plain informational event we have filled it up emotionally with a boxing theme. Therefore instead of a regular stage we have set up a boxing ring including Regina Halmich as our host who is a real boxing world champion.
STR8 Facts
250 people
Fulda
workshops
presentations
evening event
1 day


STR8 Focus
overall planning and realization
event construction
mainstage design and stage direction
STR8 Factor
2 person core team
product launch

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